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SOI.Pro has conducted a survey to assess Vietnam’s consumption trends in 2023. The report will include consumption trends in Vietnam in 2023 and factors that will affect customer satisfaction. This report has been conducted in the last few days of 2022 when the “new normal” has really taken place, and consumers have begun to build a plan for life and work for a new year. By doing so, survey participants will have substantive and objective answers about consumer trends and expectations for customer experience in 2023. With more than 1300 users participating in the survey with a multi-format age range, the experience zone is from the North to the South of Vietnam.
The report provides the following information:
- Consumer trends 2023
- Online shopping trends in 2023
- Factors influencing the purchase decision
- Consumer trends use a number of categories and factors affecting customer satisfaction.
- SOI.Pro’s recommendations and suggestions for businesses for the new year to enhance service quality and improve customer satisfaction.
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